Isikhokelo sokugqibela kwileyibhile yelebheli yabucala yomlomo

Umzi-mveliso womlomo uhlangabezana notshintsho olukhawulezileyo, kunyeI-Ileyibheli yeLeayile yangaseseIimpawu zokufumana itrasti kwimarike ngokwakhiwa ngamagama asekhaya. Abathengi ngoku babeka phambili ubuchule obukhethekileyo, obusemgangathweni ophezulu, kunye nokudala umzuzu wokuncancisa, ukudala ixesha elifanelekileyo kumashishini ukuze bangene kwicandelo leelebheli zabucala.

Ukuhlamba ilebhile yabucala Ukuhlamba umlomo kubonelela ngamathuba eshishinini evulezeni, ukuvumela iinkampani ukuba zenze imigaqo ekhethekileyo, yenze ngokwezifiso, kwaye zihlangabezane neemfuno ezithile zeemarike ze-niche. Nokuba ungumrhwebi, umthengisi, okanye i-whowlesterr, ukuqonda ukuba yeyakha njani aImpumelelo yelebhile yelebhile yabucala yokuhlamba iBrandkubalulekile ukuba ume kwimarike yokhuphiswano.

Esi sikhokelo sibonisa izinto ezibalulekileyo zeImeyili yeleyibheli yabucala, ukusuka ekuqulunqweni kwezicwangciso zokuthengisa, ukukunceda umisele ukuseka uphawu olunenzuzo noluqondileyo.

Ukuqonda i-Lawel yelebhile yangasese

Yintoni ilebhile yelebhile yabucala yokuhlamba, kwaye yahluke njani kwizibhengezo zesizwe?

I-Lawel Leayil Is Mouse Shaners ibhekisa kwimveliso eyenziwe ngumntu wesithathu kodwa ithengiswa phantsi kwegama lophawu lomthengisi. Unlike national brands that develop their own formulations and handle direct-to-consumer sales, private label products allow businesses to leverage pre-existing manufacturing capabilities to introduce their own branded solutions.

Ngelebheli yabucala, amashishini anokwenza ngokwezifisoifomula, ukupakisha kunye neendlela zokuthengisaNgelixa ukuphepha iindleko eziphezulu ezinxulumene nemveliso yasekhaya.

Izibonelelo zokuphehlelela ilebhile yelebhile yabucala yokuhlamba uphawu

• Ukwenza iFind Brand: Amashishini anokulungelelanisa ukwenziwa, ukupakisha, kunye neelebheli ukuya kulungelelwaniso kunye nesazisi sabo sophawu.
• Iinzuzo eziphezulu zenzuzo: Ileyibhile yeleyibhile yabucala ihlala ivelisa i-margins engcono kunokuphuphuma uphawu.
• Umahluko wentengisoIfomu egxile kwi-niche inceda ekujolisenini kwabathengi abathile, njengeUmhlophe, ukukhululeka, okanye ukhetho lwendalo.
• I-scald: Iinkampani zinokwandisa imigca yazo yemveliso kwaye zifumane isabelo sentengiso ngaphandle kwesidingo sokwenza izibonelelo zoncedo.

Iindlela eziphambili kwimveliso yokhathalelo ngomlomo iphumelele impumelelo yeleyibhile yabucala

• Imfuno yezithako zendalo nezendalo: Abasebenzisi bafunaI-Fluoride-asimahla, ingenasiselo esimahla, kunye nefom esekwe kwizityalo.
• Ukhathalelo lomlomo: Iincam zesiko, unyango olukhethekileyo, kunye nezithako ezisebenzayo.
• Ukupakisha okuzinzileyo: Abathengi be-ecoUkuphinda usebenzise kwakhona kunye ne-biodegradable.
• Imodeli yothengiswa-ye-DTC (DTC): Intengiso ye-Intanethi iba yindlela ekhethiweyo yokuthenga iimveliso zononophelo ngomlomo.

Ukusula ilebhile yelebheli eyiyo

Ukukhetha phakathi kwendawo ephakathi kotywala i-vs-frey-free

I-Southuthu esekweI-Antibactries eqinileyo, kodwa abanye abathengi bayaziphepha ngenxa yoburharha babo kunye nokukhona komlomo owomileyo.Iifom ezingenazithungulo zotywalabafumana ukuthandwa njengoko bebonelelathambile, ukanti izisombululo zokhathalelo olusebenzayo, olusebenzayoilungeleamazinyo abuthathaka kunye neentsini.

Umhlophe, i-fluoride, kunye noncedo lobuchule: Ukufumana izithako ezifanelekileyo

• I-Hydrogen Peroxide & Pap (Phthamilidedoperoxycaproic Acid): Isebenzaumhlambikunye nokususwa kwebala.
• I-fluoride: Yomeleza i-enamel kwaye uthintele iminqweno.
• I-potassium witrate: IlungeleImvakalelo yoNqaku.
• I-oils eyimfuneko kunye neXYLILL: NikaIzibonelelo ze-antibacterialngelixa unika indlela yendalo.

Indima yeZithako zeNdalo nezeNdalo kwiifom zangoku

Izicatshulwa ze-botanical ezifanaI-Tea ye-Oyile, i-aloe vera, kunye neoyile ye-coconutziyaAmanqaku aphambili okuthengisakwilebhile yeleyibheli yabucala yomlomo. Ezi zithako zinesibongozo kubathengi be-eco-echazaenganetyhefu, azinzileyoKhetha ukhetho.

Ukwenza iincasa ze-flavors zesazisi esahlukileyo

I-flavour idlala indima ebalulekileyo ekukhetheni abathengi. Ukubonelela ngeendlela ezahlukeneyomint, umkhonto, amalahle, i-herbal, kunye ne-citrusUkhetho luvumela iingqondo ukuba zilungiselele ukuba zikhethe iintlobo zokuzikhethela kwaye zivele kubakhuphiswano.

Ukupakisha kunye noyilo: Ukudala uphawu lwe-outout

Kutheni ukupakisha imicimbi kwilebhile yelebheli yabucala

Iphakheji ebambekayo, yenzelwe kakuhle yakha i-MATRERERER TOST kunye nokuphucula isibheno seshesi. Ukupakisha kukwangumfanekiso weIxabiso le-brand, nokuba kukunethezeka, uzinzo, okanye ukufikeleleka.

Iindidi zebhotile, ubungakanani, kunye neendlela zokupakisha ezizinzileyo

• Iibhotile zeglasi: Ipremiyamu kunye ne-ECO-ERD.
• I-Pet & Reciclecled Pript: Ihlala kwaye isebenza ngendleko.
• Iipapa ezinokutsha: Ukuvela njengenye indlela ezinzileyo.

Ukuyila ileyibhile yokubambisa yamehlo etsala abathengi

Ukucoca ngokucacileyo,I-typography typograph, kwaye ukusetyenziswa kwesicwangciso-qhinga seImibala kunye nemizoboQinisekisa ukuba imveliso inomdla wokubonakala kwayekuthintele ukuzithembakubathengi.

Ukuthotyelwa kwe-FDA kunye neemfuno zolawulo lwehlabathi

Ileyibheli yeleyibhile yabucala kufuneka ihambelaneI-FDA (i-USA), CE (YE-Yurobhu), kunye nezinye izikhokelo zamanye amazweUkuqinisekisa ukhuseleko kunye nendalo.

Ukufumana uMvelisi ofanelekileyo we-LABILE yakho yelebheli

Izinto eziphambili ekufuneka ziqwalaselwe xa ukhetha umenzi

Jonga abavelisi ngeI-GMP (iinkqubo ezilungileyo zokwenza imveliso), Inqanaba le-ISO, kwaye womeleleIZAKHONO R & D.

Imveliso ye-OEM VS. Imveliso ye-ODM: yeyiphi efanelekileyo?

• I-OEM (uMvelisi wesixhobo sokuqala): Unika i-foation kunye noyilo; bayivelisa.
• I-ODM (uMvelisi woMsebenzi woMsebenzi): Umenzi ubonelela ngeefomula eziphuculweyo kunye nokukhetha uphawu.

Ukuqinisekisa ukulawulwa komgangatho kunye nemigangatho yokhuseleko kwimveliso

RhoqoUvavanyo lwe-Batch, iimvavanyo zokuzinza, kunye nezatifikethi zombutho wesithathuQinisekisa ukungqinelana kwemveliso kunye nokuthembeka.

Iindlela zokuthengisa zokuphakamisa uphawu lwelebhile yakho yabucala

Ukuqhubela imithombo yeendaba zentlalo ukwakha ulwazi lwe-brand

Amaqonga anjeI-Instagram, Tiktok, noFacebookzinamandla okubonisangaphambili iziphumo-emva, ukufundisa abathengi, kunye nokwakha ukulandela ukuthembeka.

Impembelelo kunye neNtengiso yoMdibaniso

Ukudibana kunyeAbakhathaleli ngomlomoinokuseka ukuthembeka kunye nokwandiswa ukufikelela.

Amandla e-SEO: Ukulungelelanisa uluhlu lwemveliso yempumelelo ye-e-khutyulo

IsebenzaUkudityaniswa kwegama eliphambili, ukusebenzisa inkcazo yeMveliso, kunye nemifanekiso ephakathiukuphucula ukubonakalaIAmazon, ithengise, kunye ne-walmart.

Amaxabiso kunye nokubeka i-ilebheli yakho yelebhile yelebheli

Ukuqonda amaqondo obuchule beerhafu

• Uhlahlo-lwabiwo mali:Isibheno sentengiso.
• Mid-Tier:Ukufikeleleka kunye nomgangatho.
• Ipremiyamu:Isiphelo esiphezulu, iifomu ezinobunewunewuizithako zendalokwayeUkupakisha okuzinzileyo.

Imeyili yelebhile yangasese

Ukuthengisa kwiAmazon, i-walmart, kunye nezinye iimarike ze-Intanethi

Sebenzisa i-e-commerce giantsYandisa iZakhono zokuthengisakwaye inike ukufikelela kubathengi behlabathi.

Ukusebenzisana nabathengisi kunye neekhemisi zonikezelo lwevenkile

Ukwakha ubudlelwane kunye nabathengisi bodwaukuthembeka kwe-brand kunye nokufikeleleka.

Iimpazamo eziqhelekileyo zokuthintela kwileyibhile yelebheli yabucala

• Ukutyeshela ukuthotyelwa komthetho.
• Ukusilela ukwahlula kubantu abakhuphisana nabo.
• Ukujonga ingxelo yabathengi kuphuhliso lwemveliso.

Ukuqukumbela

Ngemfuno enyukayo yeukhathalelo lomlomo, ilebhile yeleyibheli yelebhile ihlambuluke yinzuzo kunye neshishini elikhawulezayo. Ngokugxila kwiIfomu esemgangathweni, ukuQalwa kweBroutout, kunye neNtengiso yeQhinga lobuchule, amashishini anokuseka aInzuzo kwaye iyaziwaUnonophelo ngomlomo kwintengiso yokhuphiswano.

Nokuba unguUmthengisi, umthengisi, okanye usomashishini, ngoku lixesha lokufumana amathuba ngaphakathiIshishini labucala lelebhelikwaye wakhe uphawu oluphuma kubathengi bale mihla.